www射-国产免费一级-欧美福利-亚洲成人福利-成人一区在线观看-亚州成人

Global EditionASIA 中文雙語(yǔ)Fran?ais
Sports
Home / Sports / Motor news

E-sports drivers getting on track with the real deal

By SHI FUTIAN | China Daily | Updated: 2019-04-15 09:31
Share
Share - WeChat
Racing fans enjoy an e-sports experience at Shanghai International Circuit, where F1 staged its 1,000th race on Sunday. SHI FUTIAN/CHINA DAILY

In an effort to attract younger fans, in 2017 F1 entered the digital spectrum by creating the FIA Formula One E-sports Series.

But China, one of the world's largest e-sports markets and host of an annual Grand Prix at Shanghai International Circuit, was not initially included in the F1 E-sports world.

That finally changed, just ahead of the weekend's Chinese Grand Prix-which was also F1's 1,000th race-when it was officially announced that F1's e-sports tournament is entering China.

Domestic qualification and regional competitions will start in the second half of this year and the final will be held this winter.

The top two Chinese players will earn wild cards to enter the Formula One E-sports Series that has attracted 130,000 participants and 5.5 million online spectators in the past two years.

"We are going to start at the grassroots level to build a passion for racing," said Julian Tan, head of growth for F1 E-sports.

"Gaming and e-sports are fantastic ways to reduce the barriers to entering racing. The core objective is to attract younger fans.

"It's no secret that F1 has an aging fanbase. E-sports forms one of the pillars of our digital transformation to reach a new audience.

"In China, it's about using e-sports to build excitement around e-racing, racing and ultimately around F1.

"There is so much going on in the world of F1, and telling the stories through gaming and e-sports is a compelling way to reach the younger generation."

Tan said China's joining the F1 e-sports world was delayed in order to find a suitable partner to effectively introduce the event in the home market.

That partner is Shanghai Juss Intellisports Co, Ltd, a subsidiary of the Shanghai Jiushi Group that owns the Shanghai International Circuit.

"As the company of our group that's in charge of finding promising programs that combine new technologies and sports, we noticed the F1 e-sports series in 2017 and believed in its potential in China," said Dong Liangliang, deputy general manager of Juss Intellisports.

"When we opened discussions with F1, the process was not easy. But we kept reminding them of the significance of the Chinese market and the potential of Chinese e-sports."

Compared with other titles, F1 E-sports is special because it's very close to the real racing experience. Top e-sports players can also be signed as e-racers for actual F1 teams.

"Compared with other e-sports games such as League of Legends and even other sports games, F1 e-sports is the closest game to the actual activity," said Dong.

"Players use a keyboard and mouse to play other games, but in the F1 game you need to use a steering wheel and pedals.

"There are already cases of top e-racers being selected as real F1 test drivers and retired F1 racers joining the e-sports teams."

Tan also cites "zero violence" as another advantage of F1 e-sports.

"Now is a very interesting time," he said. "I think the concern the Olympics has about the violence in some e-sports has shaken the e-sports world a little bit, but our game is racing, and very safe racing.

"There's no possibility that you will crash and injure yourself or cause hundreds of thousands dollars in damage. All of that adds up to a very compelling product.

"Also, e-sports cars are all equalized, which means it purely relies on the ability of the drivers."

Most Popular

Highlights

What's Hot
Top
BACK TO THE TOP
English
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
主站蜘蛛池模板: 国产一级做a爰片久久毛片99 | 国产三级国产精品国产国在线观看 | 日韩欧美在线视频一区二区 | 99久久国产免费 - 99久久国产免费 | 久久精品2020 | 国产精品情侣久久婷婷文字 | 国产午夜精品一区二区三区不卡 | 欧美激情综合亚洲五月蜜桃 | 黄网站www | 国产成人18黄网站在线观看网站 | 91www成人久久 | 亚洲免费在线播放 | 欧美一级毛片兔费播放 | 美女大片高清特黄a大片 | 国产3区 | 亚洲免费视频网址 | 精品丝袜国产自在线拍亚洲 | 夜色视频一区二区三区 | 成人丝袜激情一区二区 | 免费被黄网站在观看 | 一级毛片真人不卡免费播 | 亚洲成a人片在线观看 欧美 | 鲁丝片一区二区三区免费 | 99在线免费视频 | 亚洲在成人网在线看 | 草草久 | 午夜限制r级噜噜片一区二区 | 毛片在线免费播放 | 中文字幕有码在线 | 成人免费夜片在线观看 | 国产成人综合网在线观看 | 免费人成在线观看网站视频 | 日日操夜夜爽 | 狠狠色丁香婷婷综合小时婷婷 | 国产福利最新手机在线观看 | 精品国产精品 | 国产精品久久久久久久午夜片 | 久草免费网站 | 欧美三级真做在线观看 | 欧美一区二区三区四区在线观看 | 一区视频 |