Online game market hit $1.8b in 2007
(Xinhua)
Updated: 2008-03-03 09:53
Updated: 2008-03-03 09:53
China's online game market surged 66.7 percent year-on-year to hit 12.8 billion yuan ($1.8 billion) in 2007, according to a report released by i Research Inc, a well-known consulting firm.
The jump is largely driven by China's massive player-pool and operators' marketing efforts, said the firm.
Shanda ranked the first with a market share of 19.3 percent while the runner-up Netease took 15.1 percent, followed by Giant Interactive Group who took 11.9 percent, according to i Research.
China's online game market is expected to hit 19.1 billion yuan in 2008 and 40.1 billion yuan in 2011, predicts the firm.
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