www射-国产免费一级-欧美福利-亚洲成人福利-成人一区在线观看-亚州成人

left corner left corner
China Daily Website

Will China embrace a gold iPhone?

Updated: 2013-08-23 11:28
( Agencies)

Will China embrace a gold iPhone?
A man talks on an iPhone in Beijing, in this July 24, 2013 file photo. [Photo/Agencies]

ALL THAT GLITTERS...

But browsers at Apple's Xidan store weren't so sure - even on which gender would like it.

"Gold is for guys, I think," said 22-year old Meng Xiang, a retail buyer working in Guangzhou, who said she preferred pink and white. "I would consider buying a gold iPhone for my boyfriend."

Cui Baocheng, a 48-year-old bank manager, disagreed. "I prefer black to gold," he said. "Men usually like black. Champagne might be very ugly."

Indeed, there's a danger that by trying to broaden its appeal Apple may end up undermining what makes the iPhone so desirable in the first place.

Younger Chinese see gold as old-fashioned and tacky, and are increasingly opting for platinum - dubbed "white gold" in Chinese - for weddings and gifts.

"An iPhone with more colors means that Apple is adapting to consumers' tastes, especially a gold color that Chinese people like," said Xu Fang, a 28-year old real estate agent. "However, I think this might undermine the value and uniqueness of the brand."

Apple's sales in Greater China, its second biggest market, slumped 43 percent in April-June from the previous quarter. Its market share has almost halved since last year to below 5 percent, according to industry researcher Canalys.

The bigger problem, says Shanghai-based product designer Brandon Edwards, is that while gold added "cultural relevance on top of Apple's inherent brand value" and may attract premium users from other brands, "Apple's main issue in China and emerging markets is centred around acquiring new customers, and this doesn't hit those people at all".

Indeed, consumers in India, where Apple's market share is just over 2 percent, were just as sceptical. Mumbai phone retailer Manish Khatri said he did occasionally get customers asking for gold-colored phones, but the biggest deterrent to buying an iPhone for most of them was cost.

For others, gold is something to buy, not to slap on a mobile device.

Said Vikas Jindal, a 35-year old Delhi businessman and a regular buyer of gold: "I'll look stupid if I carry a gold-colored phone. A phone should be simple and sober."

Previous Page 1 2 Next Page

 
8.03K
 
主站蜘蛛池模板: 亚洲综合第一页 | 欧美aaaaaabbbbb| 国产一区亚洲一区 | 精品国产91久久久久久久 | 欧美精品一区二区三区免费 | 欧美一区二区三区四区在线观看 | 国产3区 | 日韩视频精品在线 | 性欧美巨大的视频 | 国产亚洲精品yxsp | 精品91| 一级看片 | 一级做a爰在线就看 | 在线成年人网站 | 国产二区三区 | 欧美一级大片免费观看 | 国产一区二区三区不卡在线观看 | 亚洲一区2区三区4区5区 | 国产伦码精品一区二区三区 | 成人影院人人免费 | 久久er热在这里只有精品85 | 99久国产| 秘书高跟黑色丝袜国产91在线 | 男人天堂视频在线观看 | 成人欧美精品大91在线 | 国产网站在线看 | 精品一区二区久久久久久久网站 | 永久黄网站色视频免费观看99 | 欧美激情视频一级视频一级毛片 | 香港三级日本三级妇人三级 | 免费视频18| 国产精品国三级国产aⅴ | 成人亚洲国产综合精品91 | 国产精品免费观看视频 | 香蕉视频一级片 | 国产在线精品一区二区中文 | 一级做a爰片性色毛片中国 一级做a爰性色毛片 | 真人真实毛片免费观看 | 日本加勒比在线视频 | 国亚洲欧美日韩精品 | 一级做a爰片久久毛片看看 一级做a爰片久久毛片鸭王 |