www射-国产免费一级-欧美福利-亚洲成人福利-成人一区在线观看-亚州成人

USEUROPEAFRICAASIA 中文雙語(yǔ)Fran?ais
Business
Home / Business / Macro

A third of Americans would shun a Chinese brand

By Zheng Yangpeng | China Daily | Updated: 2013-05-11 01:58

A third of Americans would shun a Chinese brand

The first Lenovo computer store opened in Croatia on Feb 3, 2012. An expert said that many Chinese companies are too focused on establishing their brands at home, and have not dedicated enough resources to promoting them in overseas markets. Provided to China Daily 

A third of Americans would not buy a brand if they knew it to be Chinese-owned, according to a latest survey from HD Trade Services Inc, a US marketing and brand development company.

The survey asked 1,500 Americans, "would you buy a product if you knew the brand was owned by a Chinese company?" — 68 percent said they would, but 32 percent said they would not.

By contrast, 81 percent of respondents said they would buy a product if they knew it was Japanese-owned.

"We believe this stigma toward Chinese brands is based predominantly on the perception that Chinese products are of lesser quality, and a general disapproval of Chinese policy," said Daniel Sperling-Horowitz, president and co-founder of HD Trade Services.

An earlier survey by the company showed that 94 percent of Americans could not name a single Chinese brand.

Among those who could name at least one, Lenovo was mostly mentioned (2.53 percent), followed by Baidu (1.2 percent) and Huawei (1.07 percent). Only 59 percent of respondents were unable to name a Japanese brand.

"This contrasted with the fact that China is the world's second-largest economy and nearly half of all durable consumer goods purchased in the United States are made in China," said Sperling-Horowitz.

Leo Liu, HD Trade's director of China operations, said the results illustrated just how important it is for Chinese brands to work on raising their international profile.

He cited Haier, now one of the world's largest appliance makers, as an example of a huge Chinese company, but which was thought by many American respondents to be a German-owned brand.

Liu said German products are generally synonymous with superior engineering and quality in US.

"Haier does nothing to deceive its consumers — it has simply positioned itself as a multinational brand," added Liu.

Previous Page 1 2 Next Page

Most Viewed in 24 Hours
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
主站蜘蛛池模板: 久久日本三级韩国三级 | 日本爽快片100色毛片 | 欧美另类性视频 | 久9视频这里只有精品 | 亚洲日本视频在线 | 欧洲一级毛片免费 | 国产成人免费高清视频 | 亚洲 欧美 手机 在线观看 | 国产成人免费网站在线观看 | 亚洲国产成a人v在线观看 | 成人网18免费看 | 99re8免费视频精品全部 | 欧美成人精品一区二区 | 日韩国产欧美一区二区三区在线 | 欧美做爰孕妇群 | 欧美视频精品一区二区三区 | 国产区二区 | 美国一级片在线 | 一级做a爰片毛片 | 九月婷婷亚洲综合在线 | 久久的精品99精品66 | 操12p | 在线国产观看 | 国产成人久久精品推最新 | 国产在线综合视频 | 国内精品久久久久影院免费 | 欧洲国产伦久久久久久久 | 亚洲视频中文字幕在线观看 | 在线成人欧美 | 欧美一区二区三区高清视频 | 99福利资源久久福利资源 | 亚洲视频在线看 | 日本特黄a级高清免费酷网 日本特黄特色 | 九九国产精品九九 | 久在线播放| 国产成人a毛片 | 69成人做爰视频在线观看 | 久久全国免费久久青青小草 | 午夜限制r级噜噜片一区二区 | 亚洲视频一区二区在线观看 | 欧美性色黄大片一级毛片视频 |