www射-国产免费一级-欧美福利-亚洲成人福利-成人一区在线观看-亚州成人

US EUROPE AFRICA ASIA 中文
Business / Companies

Brand new world for 'Made-in-China'

By Cecily Liu in London (China Daily) Updated: 2015-02-16 07:41

Brand new world for 'Made-in-China'

Customer consults a sales person on TCL TV sets in a supermarket in Haikou, Hainan province, April 12, 2013. [Photo/IC]

'Made in China' gains credibility, as makers of home appliances expand

Chinese home appliances and electronics are increasingly gaining popularity among European consumers because of their price advantages and innovation.

Leading the way are major home appliance brands Haier and Hisense, television makers TCL and Changhong, and electronics producers Huawei, Lenovo and TP-Link.

But while Chinese high-tech products have long been stocked on store shelves across Europe, the difference with this new wave is that the aforementioned Chinese companies are not simply looking to fill a niche - they are taking on the mass market.

Experts say the wider acceptance of Chinese appliances and electronics in Europe signifies a fundamental shift in public opinion toward the "Made-in-China" stigma.

There are several reasons why these major Chinese companies are expanding into Europe: A saturation in China of companies making the same kinds of products and the decades of experiences that companies such as Haier and Hisense have had as original equipment manufacturers for large European companies.

OEMs typically produce a part or system that is used in another company's end product. Haier, whose headquarters are in Qingdao, Shandong province, supplied refrigerator parts for the British brand AGA Rangemaster.

Rene Aubertin, chief executive of Haier's European operations, says the experience manufacturing parts for brands in Europe helped the company understand the continent's consumers.

In 2010, the maker of televisions, refrigerators, freezers, washers and dryers, smartphones and tablets began focusing on its own line of products in Europe after taking a 2004 dip in German waters with its low-cost products.

"We wanted to focus on our own branded products and gain market share through our designs, high product specifications, quality and innovation," Aubertin says.

To tackle the dominance of Bosch and Siemens, the largest manufacturer of home appliances in Europe, and the Swedish appliance maker Electrolux, Haier has gone to great lengths to innovate.

"Innovation is one of our core values," Aubertin says.

The Haier American refrigerator, for example, is one-meter-wide, making it the highest-capacity fridge on the European market. The Haier Intelius line of washing machines has the highest energy efficiency rating according to European energy efficiency standards.

Previous Page 1 2 3 4 Next Page

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 精品一区二区三区三区 | 国产一区a | 特级深夜a级毛片免费观看 特级生活片 | 最新中文字幕乱码在线 | 欧美成人a | 久久在线影院 | 黄色网址视频在线观看 | 国产高清三级 | 久久机热综合久久国产 | 狠狠色丁香婷婷综合久久来 | 亚洲天堂在线视频观看 | 在线看黄网址 | 国产精品视频免费一区二区三区 | 久久精品视频16 | 国产中文字幕在线播放 | www.色中色| 手机看片日本 | 91精品国产免费久久久久久青草 | 中文字幕亚洲一区二区v@在线 | 九九国产精品 | 国产一区二区在线视频 | 国产东北色老头老太性视频 | 成人午夜网站 | 黄色三级网络 | 91麻精品国产91久久久久 | 欧美另类videosgrstv变态 欧美另类高清xxxxx | 一级片网站在线观看 | 久久精品国产亚洲麻豆 | 久久精品免费观看国产软件 | 亚洲激情自拍 | 亚洲最大黄网 | 免费亚洲视频 | 午夜宅宅宅影院在线观看 | 看色网站 | 最新步兵社区在线观看 | 精品91精品91精品国产片 | 波多野结衣视频在线 | 日产国产精品亚洲系列 | 亚洲精品视频观看 | 100000免费啪啪18免进 | 99视频精品 |