www射-国产免费一级-欧美福利-亚洲成人福利-成人一区在线观看-亚州成人

US EUROPE AFRICA ASIA 中文
Business / Companies

Dong-E-E-Jiao eyes food brands

By Zhu Wenqian (China Daily) Updated: 2015-12-22 09:56

Dong-E-E-Jiao eyes food brands

Ejiao products on sale at a drugstore in Yichang, Hubei province.[LIU JUNFENG / CHINA DAILY]

Traditional Chinese medicine costs rise sharply as donkey herds dwindle, says top company official

A dwindling supply of raw material is forcing a leading traditional Chinese medicine producer to shift its business in a different direction: The fresh meat and catering industries.

Dong-E-E-Jiao Co Ltd, whose major product is ejiao-a TCM made from donkey hide-has agreed to join forces with Shandong Lvbang Catering Co, the donkey meat producer and caterer, to launch a donkey meat hotpot brand and a donkey-meat steamed bun product.

The Shenzhen-listed firm closed at 56.98 yuan ($8.8) per share on Monday, up 10 percent from Friday.

Ejiao is essentially donkey hide gelatin, and has for 3,000 years been said to improve blood circulation and boost energy levels.

As more Chinese consumers have become aware of the nutritional value of ejiao, however, the supply of donkey hide gelatin products has started falling short of demand, because of a lack of interest by farmers to raise the beasts. As a result, Dong-E-E-Jiao has raised its prices 16 times in the past decade, and last month it announced it was increasing the price for its major products again, by 15 percent.

China's animal husbandry industry statistics yearbook calculates the number of donkeys raised by farmers dropped to 6.36 million at the end of 2012, compared with 9.44 million in 1996, and nearly 13 million in the mid-1950s.

And Qin Yufeng, Dong-E-E-Jiao's president, said numbers are now falling at a rate of 3 to 5 percent annually.

"The ejiao industry is facing a major challenge due to the shortening supply of donkey hide. It's hard for us to expand capacity," Qin said.

As well as the two new food brands, over the next three years Shandong Lvbang also plans to open 3,000 restaurants in China and globally, including 200 in major cities, which are likely to cost 1 billion yuan ($154 million).

Along with China Minsheng Banking Corp Ltd, Dong-E-E-Jiao and Shandong Lvbang have already created a 180 million yuan fund to support the meat and restaurant expansion.

Mao Zhifang, an investment manager at Beijing-based Hejun Consulting Co, said: "Although time-honored Chinese brands have many advantages, and have been diversifying their business, many also face tough competition from emerging foreign and domestic giants."

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 亚洲精品久久九九精品 | 久久精品国产大片免费观看 | 99精品免费| 欧美成人精品一级高清片 | 欧美一级棒 | 国产成人精品一区二区免费 | 欧美亚洲国产一区 | 玖草在线播放 | 欧美一级久久久久久久大 | 91精品国产免费久久国语蜜臀 | 久久国产三级 | 国产日本精品 | 91精品欧美成人 | 免费观看女人一摸全是水 | 国产日韩一区二区三区在线播放 | 亚洲精品第一国产综合野 | 欧洲性大片xxxxx久久久 | 国产成人艳妇在线观看 | 国产情侣真实露脸在线最新 | 韩国一级黄色大片 | 午夜国产高清精品一区免费 | 欧美午夜成年片在线观看 | 免费黄网大全 | 久久国产精品免费视频 | 波多野结衣一区在线观看 | 日韩第五页| 国产精品自拍视频 | 亚洲黄色三级视频 | 一级一级特黄女人精品毛片 | 天海翼精品久久中文字幕 | 亚洲成人黄色网 | 91国在线高清视频 | 亚洲综合伦理一区 | 久久99国产亚洲精品 | 最新99国产成人精品视频免费 | 波多野结衣被强在线视频 | 久久精品国产免费观看99 | 国产精品爱久久久久久久小 | 中文字幕精品在线观看 | 亚洲性xo| 精品一区二区三区中文字幕 |