Wondering what lonely hearts can do on a day of high romance such as Valentine's Day?

Chen Wei, a salesman in an American company in Beijing, seems to have found the answer. He is planning to "rent" a girlfriend for the day for 400 yuan ($58.5) and the offer of a free meal at the Pink Loft in Sanlitun.

"You should be considerate, lovely and smart, no more than 25 years old. It is best that you work in the fashion industry, public relations or advertising so that we can have an interesting conversation. I will treat you to a free meal in Pink Loft, and pay you 400 yuan if you can share with me more than five hours after work on Valentine's Day," reads Chen's note in the BBS on www.douban.com.