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Chinese Buddhist monks enroll in MBA programs
(AP)
Updated: 2005-09-07 13:41

SHANGHAI -- Call it Zen and the art of business management.


The abbot Chang Chun who's in charge of Shanghai's thriving Jade Buddha Temple is interviewed as he enrolled in the MBA class by Shanghai's Jiaotong University. [cctv]

Proving that in China's booming commercial hub of Shanghai, even Buddhism is big business, a group of 18 Buddhist monks and lay people are taking MBA classes to better manage their temple, the official Xinhua News Agency reported Wednesday.


A touring escalator leads to the Leifeng Pagoda in Hangzhou. [baidu] 
The half-year course specially designed by Shanghai's Jiaotong University teaches temple management and corporate strategy, along with marketing religious articles.

Monks will also be picking up tips on how to get ahead in business from Sun Tzu's "The Art of War," the report said.

"Through this program, we want to learn how the secular world is managed," Xinhua quoted Chang Chun, a Zen Buddhist monk who serves as general manager of the city's thriving Jade Buddha Temple, as saying.

Tthousands of Buddhist temples have been restored or rebuilt in the last quarter decade to attract tourists.

A ruined Buddhist pagoda, namely Leifeng Pagoda, in the ancient lakeside city of Hangzhou was recently rebuilt in glass, steel and concrete, complete with escalators, elevators and touch screen electronic guides.



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