www射-国产免费一级-欧美福利-亚洲成人福利-成人一区在线观看-亚州成人

USEUROPEAFRICAASIA 中文雙語Fran?ais
China
Home / China / Business

Hot pot chain set to make splash in California

By Caroline Berg in New York | China Daily | Updated: 2013-05-30 07:13

Chinese hot pot is a cooking method that began in Mongolia more than a millennium ago, spread in popularity over the centuries, and eventually developed into a variety of regional styles. Today, people flock to hot pot restaurants in China to eat and socialize over a communal cauldron of food.

Hai Di Lao is a popular Chinese hot pot chain. With 75 restaurants to its name, Hai Di Lao recently announced plans to open its first US location in September in the affluent Los Angeles neighborhood of Arcadia.

"The fact that Hai Di Lao is opening its first location in California points to a built-in model for success," said Andrew Zimmern, host of the Travel Channel's Bizarre Foods series.

"There's already a monstrous demographic there ready for this kind of restaurant."

The concept of hot pot is like fondue, but instead of wine-spiked cheese, various forms of broth - from tongue-numbing spicy to a more mellow herbal broth - are brought to boil to cook an array of meats, seafood, vegetables, bean curd and noodles, which are then dipped in various sauces and eaten.

Hai Di Lao, which began in Sichuan in 1994 and opened its first international branch in Singapore last year, brings a VIP element to the hot pot tradition. Customers are treated to a variety of benefits and services, which help appease potential frustration over wait lists for tables that can average 50 to 75 parties during peak hours.

While they wait, patrons can nibble unlimited free snacks, check e-mail at Internet terminals, play chess or other board games, or get pampered with a shoeshine, manicure or hand massage.

In the dining room, customers are treated to hot towels, eyeglass wipes to clear away fog build-up, hair ties, plastic bags to protect cellphones from hot pot splatter, and the highly entertaining "noodle dance".

Noodle masters train an average of four to six months before they perform great acrobatic feats with lumps of dough.

Through choreography reminiscent of a rhythmic gymnast wielding a fluttering ribbon, a noodle master stretches the wedge into a long, thin continuous noodle by whipping and swirling the dough around in the air. The noodles are eventually tossed into the broth.

However, Zimmern said the American consumers can be "very fickle", and a restaurant has one chance to make a good first impression.

The food writer's recommendation for Hai Di Lao's successful entrance into the US market is to convey the story of hot pot cuisine.

Over the past decade or more, Zimmern has witnessed a shift in the American appetite to "single craftsman" restaurants, in which menus are more focused on one style, such as Japanese tempura or Brazilian steakhouses.

Zimmern said he believes there are potential customer bases not only on the highly Asian populated West and East coasts, but also in the Midwest, where places like his native Minneapolis, Minnesota, experience cold winters, making the idea of a warming hot pot experience all the more appealing.

carolineberg@chinadailyusa.com

 

Editor's picks
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
主站蜘蛛池模板: 欧美成人精品动漫在线专区 | 久艹在线视频 | 国产成人精品高清不卡在线 | 国产欧美日韩在线不卡第一页 | 成人精品国产亚洲 | 欧美成人性毛片免费版 | 91精品久久久久久久久网影视 | 最新亚洲人成网站在线影院 | 国产欧美日韩综合一区二区三区 | 自拍自录videosfree自拍自录 | 中文字幕日韩国产 | 日韩精品小视频 | 欧美精品一区二区三区免费播放 | 国产精品成人aaaaa网站 | 久久成人国产 | 久草在线视频资源 | 日韩免费一级a毛片在线播放一级 | 成人欧美一区二区三区视频 | 特黄特色大片免费播放路01 | 国产日韩欧美网站 | 中文字幕精品视频在线 | 日韩一级黄色毛片 | 精品免费久久久久欧美亚一区 | heyzo国产亚洲高清 | 最新在线精品国自拍视频 | 亚洲 中文 欧美 日韩 在线人 | 久久毛片免费看 | 美国毛片毛片全部免费 | 国产一进一出视频网站 | 国产高清精品在线 | 日本高清免费视频www | 澳门一级特黄真人毛片 | 欧美另类综合 | 中文字幕一区二区三区有限公司 | 欧美三级日韩三级 | 高清国产一级精品毛片基地 | 天天se天天cao综合网蜜芽 | 亚洲成a人一区二区三区 | 亚洲免费视频网 | 男女那个视频免费 | 日本久草视频 |