久久亚洲国产成人影院-久久亚洲国产的中文-久久亚洲国产高清-久久亚洲国产精品-亚洲图片偷拍自拍-亚洲图色视频

您現在的位置: Language Tips> Special Coverage> British Council> Scotland Season  
 





 
 
“立頓”是怎樣成長的
[ 2007-02-12 14:41 ]

Tea has been finding its way to Britain since the 17th century when it was introduced, originally by Dutch merchants, as an exotic luxury item and a health tonic. Its sales rapidly overtook coffee, in spite of a punitive tax imposed on tea imports specifically intended to protect the coffee trade. Tea went on to become the quintessential symbol of the British way of life. Mary of Modena, then Duchess of York, is credited with introducing tea drinking to Scotland in 1680 when visiting with her husband, later King James VII of Scotland (the king after whom New York is named). Those same British took their tea habit to their North American colonies, resulting, eventually, in the Boston Tea Party and the birth of the United States. And all from a health tonic!

In the early years of British tea consumption, the product was an expensive indulgence. Its only source was China and at that time the British authorities placed heavy restrictions on foreign trade. Supplies were increased and prices cut dramatically, however, when Scottish merchant Charles Bruce opened the first commercial tea plantations in India, after his brother Robert discovered tea being grown in Assam, India went on to become and still remains, the world’s largest producer of tea. The tea flowing from India symbolised the acuity of Scots trading instincts.

Scots continued to play a crucial role in the development of the tea trade around the world. In 1876, Thomas J. Lipton opened his first grocer’s shop in his native Glasgow. This was the beginning of what would become one of the largest private fortunes ever built on tea. Buying directly from producers and eventually buying tea plantations himself, Lipton was able to sell tea to the public at reduced prices. He was one of the first merchants to blend tea with the goal of producing a recognisable and consistent “brand” that would be the same in every one of his shops. In 1890, Lipton expanded his tea empire across the Atlantic to New York, where he had spent much of his teens. Eventually, the Scot would go on to control a tenth of the world’s traffic in tea and Liptons remains a name recognised across the States and much of the rest of the world. At the time that tea blending was increasing its popularity, whisky blending was also producing the same increase in sales for the same reasons – a brand that was consistent and recognisable. This was the period when “Scotch” became the world’s preferred spirit. These earlier Scottish merchants were quick to recognise the universal market value of a good brand.



點擊查看本頻道更多精彩內容

 
 
相關文章 Related Stories
 
         
 
 
 
 
 
         

 

 

 
 

48小時內最熱門

     
  “出入境手續”怎么說?
  炒股應該跟著感覺走嗎?
  學會說“不”
  The Da Vinci Code《達?芬奇密碼》(精講之三)
  “帥呆了”怎么說

本頻道最新推薦

     
  英國皇家郵政發行郵票支持保護野生鳥類
  格拉斯哥 - 喧鬧而驕傲
  蘇格蘭人如何看待蘇格蘭
  愛丁堡新銳戲劇引發“狂秀盛宴”
  你所不知道的“鉛球文化”

論壇熱貼

     
  CDCLUB(BJ)+非凡英語沙龍(e-Salon)秋日朝陽公園英語交游盛會
  “黃土高坡”怎么說
  “穿幫”怎么說
  “托養協議”,指老人托養
  As If!(e-c)practice
  “試婚”怎么說




主站蜘蛛池模板: 在线精品国产一区二区 | 91久久久久久久 | 国产在线精品一区二区 | avtt加勒比手机版天堂网 | 日韩 国产 在线 | 亚洲第一看片 | 在线观看成年视频 | 一级特一级特色生活片 | 黄视频在线免费看 | 日韩在线播放视频 | 国产亚洲欧美日韩在线观看不卡 | 精品久久一区 | 欧美变态一级毛片 | 亚洲三级视频在线观看 | 精品视频在线观看 | 亚洲成年人免费网站 | 欧美一级日本一级韩国一级 | 九九九九视频 | avtom影院入口永久在线观看 | 日本高清专区一区二无线 | 99je全部都是精品视频在线 | 久热国产视频 | 92精品国产成人观看免费 | 日韩a级毛片免费视频 | jyzzjyzzjyzz日本在线观看 | 午夜三级在线观看 | 女人张开双腿让男人桶爽免 | www国产91| 免费一级α片在线观看 | 国产系列在线观看 | 亚洲看黄| 国产做a爰片久久毛片a | 亚洲一片 | 露脸国产野战最新在线视频 | 亚洲影视一区二区 | 国产成人亚洲综合一区 | 欧美综合一区二区三区 | 成人韩免费网站 | 国产一级特黄aaa大片 | www国产91| 日本精品中文字幕有码 |