久久亚洲国产成人影院-久久亚洲国产的中文-久久亚洲国产高清-久久亚洲国产精品-亚洲图片偷拍自拍-亚洲图色视频

   
 
County explores new markets for tieguanyin
By Zhang Zhao (China Daily)
Updated: 2016-01-27

Through the joint effort of the government and companies of Anxi county in Fujian province, the trademark for Anxi Tieguanyin, a premium oolong tea in China, is undergoing a major overseas registration campaign.

Since the beginning of last year, the trademark has been registered in 46 countries and regions, including the United States, Japan, Russia, South Korea and France, to protect the renowned Anxi brand.

Wang Wenli, head of the Anxi Tieguanyin Tea Association, said the tea brand must develop internationally to strengthen its influence.

"Growth in the domestic tea market is slowing down because of the nation's current macro economic situation, so we need to explore new markets," Wang said. "Registering the trademark internationally is a necessary move."

Five member companies in the association formed an alliance at the end of 2012 to establish a sales center for Anxi Tieguanyin in Paris. Over the next three years, the center opened branches in several European countries including Germany and Switzerland.

So far, 65 tea companies in the county have opened subsidiaries, offices or sales centers overseas.

Many of them have also worked out new ways to promote the brand. Xingxi Tea Co launched a partnership with a French chateau to cross-promote their products. Empereur Tea held a tea culture exhibition tour in Europe.

Sanhe Group launched a commemorative tea in 2014 to honor the 50th anniversary of diplomatic ties between France and China.

The group also cooperated with luxury brand Bulgari to make high-end tea gifts.

"It is a good time for international deployment right now," said Wu Rongshan, founder and general manager of Sanhe Group. "The cost of opening an overseas division is low because economies and consumption, for developed regions and emerging economies, are in a downturn."

Wu said tea companies in Anxi should not be content with their domestic success, but have "a higher orientation and global vision".He advised the county's companies to actively take part in global cooperation and competitions to make Anxi Tieguanyin a world-class brand.

The government of Anxi has been supporting the companies' overseas development by issuing policies and guidelines encouraging the acquisition of green food certificates and the opening of divisions abroad.

To promote Chinese tea brands around the world, companies should not only focus on product quality, but the tea culture as well, said Lu Chengyin, a researcher at the Tea Research Institute of the Chinese Academy of Agricultural Sciences.

"The unique skills to make tea represent the crystallization of people's wisdom, a collective intellectual property," Lu said.

County explores new markets for tieguanyin 

Two women perform a tea ceremony in Anxi county, Fujian province.

(China Daily 01/27/2016 page17)



The J-Innovation

Steve Jobs died the month that the latest Nobel Prize winners were announced. The coincidence lends itself to speculation about inevitability.

Volunteer team bails out busy court

Government supports unique intellectual property fund

IP service providers showcase products

Experts call for standardization of IP services

主站蜘蛛池模板: 美女视频黄a视频美女大全 美女视频黄a视频免费全程 | 国产一区二区精品久久凹凸 | 日韩欧美印度一级毛片 | 日本爽快片100色毛片 | 精品国产不卡一区二区三区 | 亚洲国产网址 | 欧美成人性做爰网站免费 | 国产在线视频区 | 亚洲成人毛片 | 男女午夜 | 国产边打电话边做对白刺激 | 色综合加勒比 | 自拍视频区 | 奶交性视频欧美 | 欧美日韩亚洲视频 | 一级做a爰片久久毛片16 | 成人精品一区二区三区 | 欧美成人老熟妇暴潮毛片 | 好看欧美视频高清va | 国产97视频在线 | 高清午夜看片a福利在线观看琪琪 | 狠狠色狠狠综合久久 | 欧美日韩精品一区二区三区视频 | 中国一级毛片欧美一级毛片 | 久久tv免费国产高清 | 黄色成人在线 | 亚洲性网站 | 欧美hdvideosex4k | 久久视频在线免费观看 | 香蕉久久久久久狠狠色 | 99精品在线视频观看 | 国产精品一一在线观看 | xxx欧美老熟 | 日韩高清不卡在线 | 国产高清在线看免费视频观 | 伊人不卡 | 久久国内精品自在自线软件 | 精品免费久久久久欧美亚一区 | 一级做a爰片久久毛片鸭王 一级做a爰全过程免费视频毛片 | 深夜成人性视频免费看 | 欧美大片一区二区三区 |