www射-国产免费一级-欧美福利-亚洲成人福利-成人一区在线观看-亚州成人

Make me your Homepage
left corner left corner
China Daily Website

NBA to host Spring Festival celebration for fans

Updated: 2014-01-22 13:13
( china.nba.com)

BEIJING AND NEW YORK -?To celebrate the holiday with its largest international fan base, the National Basketball Association (NBA) is conducting a comprehensive Chinese New Year celebration from Jan. 29 to Feb. 5, which will touch millions of fans in China, the US and Canada.

NBA to host Spring Festival celebration for fans

The Year of the Horse celebration will include 23 unique live games broadcast and streamed in China and 10 teams will honor the holiday during games in their market. This is the third year of the campaign, which has reached 96 million viewers and 107 million viewers in China the last two years, respectively.

The 10 teams participating include: Houston Rockets, Miami Heat, San Antonio Spurs, Toronto Raptors, Golden State Warriors, Brooklyn Nets, Washington Wizards, Los Angeles Lakers, Los Angeles Clippers and Sacramento Kings. Celebrations will vary in each market but will pay tribute to Chinese culture in many ways such as fan giveaways, musical performances, dancers, food, courtside signage, floor decals and partner activation.

The Houston Rockets, who drafted NBA Legend Yao Ming in 2002, and currently feature Asian-American Jeremy Lin on their roster, will tip off the Chinese New Year Celebration program with an in-arena celebration on Jan. 29, when they host the San Antonio Spurs – who have a record 10 international players.

"Chinese New Year is a global event and a great opportunity for us to celebrate with our fans and their families in North America and China," said David Shoemaker, CEO of NBA China.

"The week-long initiative will bring the excitement of the NBA to fans in ways that resonate with Chinese culture, featuring unprecedented NBA programming and a variety of Chinese New Year-themed fan activities."

All 14 NBA teams playing on Jan. 29 will wear specially designed Chinese New Year shooting shirts from adidas, the league’s official on court apparel outfitter. The shooting shirts will be available for fans in China at nba.TMall.com.

Seven-time NBA Champion Robert Horry, who won two championships each with the Rockets and the Spurs, and the San Antonio Spurs dance team - the Silver Dancers - will tip off the festivities in China on Jan. 29 by hosting a Chinese New Year viewing party in Shanghai for the Spurs vs. Rockets game. Horry and the Silver Dancers will celebrate the New Year with underprivileged students and present them with gifts to commemorate the holiday.

Additionally, the group will have a traditional Chinese New Year’s Eve dinner with players and coaches of the Shanghai Sports Academy.

As an official partner of NBA Chinese New Year Celebration 2014, Mengniu will engage its consumers through various marketing initiatives, highlighted by a Chinese New Year-themed sweepstakes which will distribute more than three million Chinese New Year gifts to consumers across China. Mengniu will also unveil a Chinese New Year-themed song performed by a local Houston group to greet fans at the Spurs vs. Rockets game on Jan.29.

NBA China will conduct a series of online and social media promotions to interact with fans in China. Fans will be able to participate through the NBA official Sina Weibo, Tencent Microblog and Weixin accounts to win the opportunity to attend the Chinese New Year viewing party in Shanghai and other NBA prizes.

This year’s broadcasting schedule will feature live games and coverage of in-arena celebrations on CCTV 5, BTV, Chongqing Satellite TV, Fujian TV, Guangdong TV, Sina, NowTV, Videoland Taiwan, Fox Taiwan, Elta Taiwan and Taiwan Mobile. Fans will be able to enjoy up to seven doubleheaders on CCTV 5 during the celebration, headlined by top NBA teams including the defending champion Miami Heat, Houston Rockets, Golden State Warriors and the Oklahoma City Thunder.

8.03K
 
...
...
主站蜘蛛池模板: 未满14周岁啪啪网站 | 中文字幕咪咪网 | 成人综合影院 | 日韩一级精品久久久久 | 亚洲欧洲日产国码二区在线 | 亚洲天堂视频在线观看免费 | 亚洲视频在线观看地址 | 日韩乱淫 | 亚洲国产欧美在线人成 | 国内精品91最新在线观看 | 三级c欧美做人爱视频 | 草草影院私人免费入口 | 欧美午夜在线 | 亚洲国产一 | 国产在线观看一区精品 | 一区中文字幕 | 亚洲精品国产专区91在线 | 日本黄色免费大片 | 欧美视频一区二区三区四区 | 99精品欧美| 一区二区三区精品国产 | 毛片a级三毛片免费播放 | 最近日本免费观看视频 | 尤蜜网站在线进入免费 | 亚洲乱人伦精品图片 | 久久99精品九九九久久婷婷 | 欧美精品免费看 | 国产成人精品magnet | 看全色黄大色黄大片毛片 | 亚洲国产一区二区三区综合片 | 老司机午夜性生免费福利 | 视频国产91 | 亚洲成人福利 | 全免费a级毛片免费看视频免 | 特别福利视频在线观看 | 一区二区三区视频免费 | 亚州欧美 | 亚洲一区二区三区福利在线 | 成年女人在线观看片免费视频 | 久草免费在线播放视频 | 国产欧美成人xxx视频 |