久久亚洲国产成人影院-久久亚洲国产的中文-久久亚洲国产高清-久久亚洲国产精品-亚洲图片偷拍自拍-亚洲图色视频

Global auto giants look to China for future vision

Once solely a growing market, domestic innovation has turned the car industry on its head

By Li Fusheng | China Daily | Updated: 2025-06-09 07:08
Share
Share - WeChat
Workers assemble a car at the FAW-Volkswagen production base in Qingdao, Shandong province, on April 15. LIANG XIAOPENG/XINHUA

Strategic rethink

In recent years, Volkswagen has come to realize that developing cars in Europe and bringing them into China no longer works, as local rivals are coming up with completely new products at a super fast speed and car buyers are young and tech-savvy.

Ralf Brandstaetter, CEO of Volkswagen Group China, expressed those ideas in late 2023 in Hefei, capital of East China's Anhui province, where the German company has built an R&D facility dedicated to smart new energy vehicles (NEVs).

With an investment of 1 billion euros ($1.09 billion), Volkswagen China Technology Company is the carmaker's largest development center outside Germany. The center is creating an electric vehicle (EV) platform specifically for the Chinese market and to meet the demands of Chinese customers, The first model is scheduled to roll out in 2026.

"We will bring the platform to market maturity in just 36 months. This means that we are reducing the development time by around a third," Brandstaetter said.

One key driver of efficiency is greater involvement of local suppliers. Volkswagen said around 1,100 Chinese suppliers are involved, and the localization rate will gradually be increased to 100 percent.

Volkswagen calls it the second wave of "localization" in the country. In the first wave, the company purchased components from international suppliers' plants in China, which nevertheless required going back and forth with the automaker's headquarters in Germany, a company executive explained.

But now, Volkswagen sources components directly from Chinese companies and involves them in the early stages of development, which saves time and improves integration.

This year's Auto Shanghai show saw several new Volkswagen models — including the ID. AURA, the ID.ERA and the ID. EVO — on display that offered a glimpse into the company's electric vehicle-focused future.

Starting from 2026, over 20 state-of-the-art NEVs will be launched, including battery electric vehicles, plug-in hybrid electric vehicles and extended-range electric vehicles, to suit differing customer demands in China, said the carmaker.

More importantly, these models are not engineered in Germany, but developed with "Chinese solutions", making them more appealing to local customers.

The carmaker launched its "in China for China" strategy in 2023. "For us, 'in China, for China' is not just a slogan — it's our execution mode," Brandstaetter told China Daily at the auto show.

Despite Volkswagen's renewed confidence, the challenges ahead remain formidable and Brandstaetter is acutely aware of the realities, especially the fierce competition faced from Chinese automakers.

While the new generation of Volkswagen models tailored for the Chinese market is just around the corner, Brandstaetter remains cautious. "We are confident, but I think the competition is tough here in China, and this will be an ongoing challenge in the coming year," he said.

|<< Previous 1 2 3 4 Next   >>|
Top
BACK TO THE TOP
English
Copyright 1995 - . All rights reserved. The content (including but not limited to text, photo, multimedia information, etc) published in this site belongs to China Daily Information Co (CDIC). Without written authorization from CDIC, such content shall not be republished or used in any form. Note: Browsers with 1024*768 or higher resolution are suggested for this site.
License for publishing multimedia online 0108263

Registration Number: 130349
FOLLOW US
主站蜘蛛池模板: 99成人在线视频 | 亚洲欧美视频在线 | 理论片亚洲 | 欧美aaaaaaaaa| 国产三香港三韩国三级不卡 | 国产97视频| 亚洲精品国产拍拍拍拍拍 | 国产萌白酱在线一区二区 | 国产美女野外做爰 | 色综合夜夜嗨亚洲一二区 | 久久大胆视频 | 国产性较精品视频免费 | 全部孕妇毛片 | 一本一道波多野结衣456 | 欧美成年黄网站色视频 | 韩国毛片免费看 | 国产香蕉国产精品偷在线观看 | 欧美精品在线一区二区三区 | 国产一级一片免费播放 | 黄www片 | 在线成人免费视频 | 毛片手机在线视频免费观看 | 国产va精品网站精品网站精品 | 亚洲一区二区三区精品影院 | 亚欧免费视频 | 一级特黄爽大片刺激 | 偷自拍第一页 | 2021国产精品系列一区二区 | 久久精品久久精品久久 | 久久免费视频7 | 国产精品成久久久久三级 | 视频一区二区三区自拍 | 欧美h版成版在线观看 | 国产欧美一区二区三区视频 | 国产精品久久久久久久久久久久久久 | 精品国产三级在线观看 | 欧美日韩国产综合一区二区三区 | 天天操夜夜噜 | 日韩不卡一级毛片免费 | 亚洲第一页视频 | 97视频免费上传播放 |