www射-国产免费一级-欧美福利-亚洲成人福利-成人一区在线观看-亚州成人

 
Home> Latest News

Peak announces partnership with NBA's Toronto Raptors

Updated: 2012-12-17 14:28
(Xinhua)
Comments() Print Mail Large Medium  Small 分享按鈕 0

TORONTO - Chinese sports apparel company Peak Sports announced its new partnership with the Canadian NBA team Raptors in Toronto on Saturday.

Peak announces partnership with NBA's Toronto Raptors

Peak Sports' chairman Xu Jingnan speaks at the news conference on Dec 15, 2012 [Photo / Xinhua]

Rapidly gaining ground in the international sporting world, the Chinese company is the sponsor of a number of NBA teams. This four-season long partnership with the Toronto Raptors is all part of the company's international marketing strategy, said Peak Sports' chairman Xu Jingnan.

This partnership marks the first time a professional Canadian sports team has ever been sponsored by a Chinese company. Xu said they're hoping to introduce and establish their brand in Canada with the help of the Toronto Raptors.

"Internationalization has always been the main focus in the development of Peak Sports," he said. "This partnership with the Toronto Raptors will help accelerate Peak's business here in Canada and bring our product to Canadian consumers."

Listed in the Hong Kong Stock Exchange in 2009, Peak Sports produces and manufactures goods in a variety of sports. But with basketball as their primary focus, the company has established strategic partnerships with a number of high profile NBA teams such as the Houston Rockets and the Miami Heat over the years.

"NBA is definitely number one in the basketball world. They produce many heroes every year," he said. "This partnership with the Toronto Raptors will help Peak show Canadian basketball fans who Peak is, and who its products represent."

Peak announces partnership with NBA's Toronto Raptors

Peak Sports' chairman Xu Jingnan and David Hopkinson, senior vice-president of business partnerships of Maple Leaf Sports & Entertainment, owner of the Toronto Raptors, pose for a photo on Dec 15, 2012, after the news conference. [Photo / Xinhua]

David Hopkinson, senior vice-president of business partnerships of Maple Leaf Sports & Entertainment which owns the Toronto Raptors, said it's a deal that'll benefit both ends. It'll provide an opportunity for both sides to share information and learn from each other, he said.

"Basketball is the number one sport in China, with well-established roots here in Canada, and this is an opportunity I think for us to really do something that bridges the gap between two cultures around the common love for basketball," said Hopkinson.

With this deal, Peak will be exposed to Raptors fans who will see the company's branding all over the Air Canada Centre where home games are held. Peak's merchandise will also be available to Canadian consumers at the Raptors Team shop at the Air Canada Centre.

To mark the big announcement, Raptors guard Kyle Lowry, one of Peak's featured endorsees, ran a basketball clinic and helped nearly 30 youth from local Chinese community get a head start in the sport.

Established in 1989, Peak Sports now has more than 6,000 stores in China.

Survey & Comments

| About us | Contact |

Constructed by Chinadaily.com.cn

Copyright @ 2012 Ministry of Culture, P.R.China. All rights reserved

主站蜘蛛池模板: 日本久久草 | 美女在线看永久免费网址 | 亚洲欧美另类专区 | 日韩毛片欧美一级a | 真实国产普通话对白乱子子伦视频 | 欧美亚洲国产精品久久高清 | 亚洲一区亚洲二区 | a级毛片无码免费真人 | 国产成人a福利在线观看 | 国产免费黄色网址 | 国产成人一区二区三区精品久久 | 特级欧美午夜aa毛片 | 成人在线免费观看网站 | 免费播放特黄特色毛片 | www.日本高清 | 亚洲精品高清国产麻豆专区 | 五月色婷婷综合开心网4438 | 国产成人精品免费视频大全五级 | 精品国产成人综合久久小说 | 夜色1网站| 久久成人免费观看全部免费 | 成人精品在线 | 亚洲欧美在线看 | 久久精品国产国产精品四凭 | 毛片在线免费观看网站 | 99久久精品国产9999高清 | 国产成人精品视频午夜 | 国产成人v爽在线免播放观看 | 狠狠色丁香婷婷综合小时婷婷 | 免费看日韩欧美一级毛片 | 国产伦精品一区二区三区无广告 | 亚洲美女视频在线观看 | a一级免费视频 | 天堂中文字幕 | 亚洲成人免费网址 | 506rr亚洲欧美 | 国产免费自拍 | avove在线播放 | 免费在线观看的毛片 | 国产亚洲精品一区二区在线观看 | 久久久国产精品免费 |