www射-国产免费一级-欧美福利-亚洲成人福利-成人一区在线观看-亚州成人

US EUROPE AFRICA ASIA 中文
Business / Technology

LeSports to broadcast 2016/17 Premier League in omni-media level, promoting subscriber mode in China

By Zhu Lingqing (chinadaily.com.cn) Updated: 2016-08-12 09:11

LeSports to broadcast 2016/17 Premier League in omni-media level, promoting subscriber mode in China

Officers of LeSports, football commentators, and other guests are giving their thumbs up on the stage of LeSports's press conference in Beijing, August 11, 2016. [Photo provided to chinadaily.com.cn]

LeSports, China's leading internet-based sports company, announced at a press conference held in Beijing on Thursday that it will continue to broadcast the upcoming Premier League online, making all 380 matches available to its subscribers who get the one-year LeSports Pass.

LeSports extended its deal with Supersports (the exclusive rights holder of 2010-19 Premier League in China) from the existing broadcast rights of 230 matches on PC and mobile to also including the broadcast rights of 380 matches on over-the-top TV (OTT) for the first time. LeSports will present the 2016-17 season in an omni-media level.

There will be live broadcast of all fixtures, a variety of original and exclusive Premier League programs and image-text news across all devices. A team of commentators that can offer multilingual commentary in Mandarin, Cantonese and English will be established.

In addition, 360 degree panorama technology and augmented reality (AR) will also be introduced to bring the most authentic audiovisual experience to the users, the company said.

In another deal LeSports signed with Supersports, all 380 matches including 150 premium matches for PC and mobiles will be available to subscribers who pay a 590 yuan ($88.9) one-year LeSports Pass.

LeSports to broadcast 2016/17 Premier League in omni-media level, promoting subscriber mode in China

Football girls hold LeSports's placards saying "Why always me" at the press conference in Beijing, August 11, 2016. [Photo provided to chinadaily.com.cn]

"LeSports added 1.5 million subscribers since rolling out its first ever paid membership service this April," said Yu Hang, chief operating officer of LeSports.

He said it is the fourth consecutive year for LeSports to broadcast the Premier League and the company is going to introduce more top-notch sporting events in order to constantly upgrade users' experience by offering the very best from the world of sport.

Being labeled as "the empire of copyright", LeSports has held almost all of the world's top level football matches' broadcast rights, including the Champion's League, Serie A and Ligue 1.

"We are exploring a healthy path of development for China's sports industry, rather than just splashing the cash," said Liu Jianhong, chief content officer of LeSports.

"The subscriber based mode is the footstone that can promote the industry to develop in a healthy way. If the mode of paying for sports content cannot be carried out in China, China's sports industry will never cross the threshold between amateur to professional," Liu said.

Qiang Wei, chief marketing officer of LeSports, said the number of subscribers of LeSports is expected to reach 3 million by the end of the year.

Robbie Fowler, Premier League legend, also appeared at the press conference. He said that what Chinese football fans can get in China is fantastic, with a platform giving them the chance to watch all the matches of the Premier League.

LeSports to broadcast 2016/17 Premier League in omni-media level, promoting subscriber mode in China

Premier League legend Robbie Fowler speaks on the stage of LeSports's press conference in Beijing, August 11, 2016. [Photo provided to chinadaily.com.cn]

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 亚洲综合精品一区二区三区中文 | 久草手机在线观看视频 | 手机看片日韩高清国产欧美 | 国产自在自线午夜精品视频 | 一区二区三区 日韩 | 久久亚洲精品成人综合 | 九九精品久久久久久噜噜 | 91国语精品自产拍在线观看一 | 日本草草影院 | 天码毛片一区二区三区入口 | 国产日韩欧美一区二区三区在线 | 精品成人毛片一区二区视 | 欧美一级大黄特黄毛片视频 | 亚洲成年男人的天堂网 | 亚洲国语在线视频手机在线 | 亚洲免费视频播放 | 国产一区二区三区精品久久呦 | 一级网站片 | 亚洲国产一区二区三区最新 | 91中文字幕网 | 无码精品一区二区三区免费视频 | 国产真实搭讪系列 | 国产成人综合精品一区 | 亚洲欧美视频一级 | 国产视频a区 | 美国毛片免费一级 | 99视频在线精品免费观看18 | 久久久久亚洲国产 | 成人免费网站视频www | 久久久久久久久免费影院 | 国产精品人伦久久 | 国产成人精品免费视频大 | 日韩精品一区二区三区中文在线 | 久久综合中文字幕一区二区三区 | 久久久久国产午夜 | 美国一级大黄香蕉片 | 日韩 欧美 中文 亚洲 高清 在线 | 男女视频免费在线观看 | 97精品久久久久中文字幕 | 国产免费一区二区三区在线 | 亚洲资源在线播放 |